for saas & agencies that sell to operators

Borrow an operator's trust.

Your buyers are ecommerce operators, and they tune out brand accounts. I'm an operator in the seat at a real DTC brand. Point that trust at your product: the newsletter, the videos, or a live session.

prices on the page · one brand per category · no decks
why an operator's face beats a brand account
6 yrs

in the seat at one DTC brand, advisor to Head of Revenue

400+

founders advised in two DTC communities

140+

industry podcast episodes produced

30+

DTC brands run as a paid-growth operator

When I say your tool solved a real problem, the room knows I had the problem. That's the whole product: borrowed trust, earned first. See the receipts →

the newsletter

Sponsor Clearly Commerce.

The weekly field report on where commerce decisions break, read by operators deciding what to buy. It's a newsletter and a podcast, and it's early, on purpose. Read a sample →

Founding Sponsor
$200/mo

The list is starting from zero. That's the deal: you're buying the audience it becomes, at a founding rate that never rises.

  • ·Category-exclusive: one brand per space, and it's yours
  • ·Credited across every issue and episode, from 001
  • ·Named in every short, clip, and carousel cut from that content
the videos

Operator content, made from the seat.

Videos featuring your tool, from someone who uses it in the seat. The B2B-testimonial model, built for DTC founders.

Single
$2,000one video

One operator-POV video featuring your tool. Scripted, filmed, edited, captioned.

Most booked
Three-pack
$5,000three videos

Three videos to test angles before you commit.

Monthly
$7,500per month

Two videos a month, yours to run anywhere. Add whitelisting for $1,000/mo to run them as ads on your media spend, from an operator's handle.

live sessions

Have a webinar, launch, or report? I'll run it.

A live session gets your event hosted by someone your buyers already trust. Three levels, each scoped to your event; you pick how far it goes.

Advise
from $2,500

Strategy, run-of-show, and a promo asset. Your team runs the session.

Execute
from $4,500

Plus promo shorts. I run outreach, host live, and cut the recap.

Recommended
Compound
from $6,000

Plus a long-form feature, a full clip library, and whitelisting. Assets that outlive the event.

each tier builds on the one before it · final scope and price fit your event · one revision round per scripted asset

Tell me what you sell and who buys it.

I'll tell you if the room's right and which one fits, with a scoped plan and a price, in the open.

Start the conversation →